Cleanse 101: what you should know to have the healthiest year of your life!

Now it’s January, it’s time to restore some house rules!



At this time of the year we recommend against drastic diets, and unachievable goals. Instead we advocate a safe and structured cleanse program in conjunction with a delicious gluten-free vegan diet.  Intelligent movement, as for example yoga, will be key too.


To overcome the inherent lethargy that most people feel at this time of year, our eponymous Founder Chris James suggests starting a “12 Days” Cleanse Program. The  “12 Days” program helps to accelerate the natural processes of detoxification and supports the body restore health and vitality.   


Many people over the years have credited 12Days for helping them to create healthy templates in their lives, including well known people like Millie Mackintosh.


The “12 Days” Cleanse programme consists of four phases:


Preparation Phase (Day 1-3)


Preparation is the key to a successful cleanse!  Make sure that your kitchen is replete with fresh vegetables and fruit!

The detox plan is streamlined to condition the body for optimum cleansing.


Pre-Purification Phase (Day 4-6)


The detox plan is streamlined to condition the body for optimum cleansing.


Power Phase (Day 7-9)


This is the liquid part of the cleanse – smoothies, juices, and soups to optimise your detox.


Maintenance Phase (Day 10-12)


Return to solid food.  Your system has been given a full service by eliminating a vast amount of toxic waste – your eyes will be clear and sparkling, your skin glowing, your mind refreshed and your energy levels increased.


There is a useful booklet that comes with the “12 Days” Cleanse Program, complete with a 12 Day menu guide, so you always know what you should be eating and when.  The programme is designed to make you feel full, so you never feel deprived at all.


One of the many aims of the programme is to restore your body’s ability to function optimally, especially the gut which is the seat of all health. The 12 Day dietary guide will give you a mega dose of fibre, especially when you take the Super Absorb.


“12 Days” will also help you to regulate your gut with good bacteria: thanks to the advanced 16 STRAIN, 30 BILLION probiotic “Brilliant Biotic”. This will help your metabolism, and help you against bloating.


The “Magical Multi” supplement helps you regulate the levels of Vitamins B and Magnesium, responsible for the regulation of mood, blood pressure and energy levels. Vitamin D helps the body to fight against depression which is key at this time of year.


For further information on “12 Days” click on this link:


We hope that you found this blog useful!  Please comment below.

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  • Victoria Evans
    Posted at 16:07h, 16 January Reply

    Hi!! I work a lot and I would like to try this programme but I am scared: I already have iron and folic acid deficiency and I don’t want to feel hungry and have lack of energy. Usually I have 3 main meals and 2 snacks between them. Can you give me an advice? Thank soo much 🙂

    • Chris James
      Posted at 09:18h, 18 January Reply

      Hi Victoria, there is no need to be scared! our founder Chris James designed this programme with busy people in mind. As you have iron and folic acid deficiency we provide the supplement MAGICAL MULTI as part of the 12DAYS pack. The MAGICAL MULTI has your recommended daily allowance of iron and folic acid. The 12Days programme also contains a 12 day menu guide with all of the meal and snacks options that will you need during your cleanse! I hope that this helps? Let us know how you get on.

  • Sam
    Posted at 16:22h, 12 February Reply

    Hi! I am going to start my 12 Days in few days. What suggestion do you have for the preparation phase? Thanks, Sam

    • Chris James
      Posted at 16:02h, 19 February Reply

      Hi Sam, have a look in the brochure for info RE the prep phase – there are plenty of ideas in there! see page 8

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